NJShore-Rentals.com Blog

There are many vacation rental owners who ask the question: “Which vacation rental portal should I be using?”  With literally thousands of rental portals available for owners, this can be a confusing question.  By the way, I define a vacation rental portal as a website such as this one (NJShore-Rentals.com), where owners of rentals pay a fee to advertise their rental (sometimes free).

I like to classify portals into 2 categories: Those that are world wide and those that are specific to a certain geography (such as NJShore-Rentals is specific to the NJ Shore).  My suggestion to all owners is that you list on a minimum of 2 different portals.  I would do 1 global site and 1 local site.  This is the bare minimum.  Some of the larger portal sites get a large volume of traffic, but not all of it is targeted to your specific area.  Although there are many renters that use the larger global sites.  There are also many renters who will search more localized portals before the larger ones.  This is all targeted traffic.  For exmaple, most who visit NJShore-Rentals are seeking Jersey Shore Rentals.  If you could afford more advertising that is even better.  I am just suggesting that you place your rental in at least 2 portals. 

This entry was posted on Tuesday, July 15th, 2008 at 6:26 pm and is filed under For Owners. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.